Once upon a time, a Firefox user overheard the word blog. (The fact that he happened, at the time, to be listening to a cell phone conversation in an unauthorized and highly illegal manner has no bearing on this discussion.)

"What is a blog?" the Firefox user asked himself, and set out to discover the meaning. Presently, he encountered a website entitled ONEsite.com: the only site you will ever need. Since the Firefox user had never been aware of a need for a website previously, he was very befuddled. Befuddlement continued until he recognized that ONEsite.com would offer him the opportunity to create his very own blog! As the offering was free, the Firefox user was immediately off to the races.

The rest, as they say, is history.